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Eating & Drinking Occasions Landscape: Alone vs. Social Occasions
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, these data-focused dashboards analyze nearly 15,000 U.S. adult occasions. Highlighting notable differences across alone and social occasions, this 13-page report helps inspire strategic thinking and inform optimization efforts for CPG manufacturers, retailers, foodservice providers and more.
What’s included?
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A brief overview of the “who,” “where” and “when” of alone vs. social eating and drinking occasions
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Detailed dashboards comparing key factors of alone vs. social eating occasions:
- Categories consumed and preparation methods used
- Trip type, purchasing and decision timeframes, trip sources and top retail channels
- Top need states, feelings and emotions, as well as occasion characteristics
- Key differences across demographics
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Key takeaways and thought starters for innovation
Length: 13 pages
Published June 2024
Price: $995