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Eating & Drinking Occasions Landscape: At-Home vs. Away-From-Home Occasions
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, these data-focused dashboards analyze nearly 15,000 U.S. adult occasions to highlight key differences between at-home and away-from-home eating and drinking occasions. This 13-page report helps optimize product offerings and inspire marketing and innovation efforts for foodservice providers, CPG manufacturers, retailers and more.
What’s included?
- A brief overview of the “who,” “where” and “when” of at-home vs. away-from-home eating and drinking occasions
- Detailed dashboards comparing key factors of at-home vs. away-from-home occasions:
- Categories and cuisines used
- Trip type, purchasing timeframes, trip sources and top retail and restaurant channel
- Top need states, feelings and emotions, as well as occasion characteristics
- Key differences across demographics
- Key takeaways and thought starters for innovation
Length: 13 pages
Published July 2024 (13 pages)
Price: $995