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Claims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
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Inflation and Grocery Shopping Today – Next Up in New Hartman Study Food Sourcing in America 2022
Our newest study Food Sourcing in America 2022 examines the impact of the pandemic (and adjustments made since) in terms of food sourcing as well as emerging…
Learn moreNew Study: Food Sourcing in America 2022
Building on 20 years of shopper research and insights, our newest study to launch examines how Americans shop for and procure foods and beverages today.…
Learn moreAuthorities on consumers. Students of culture. Passionate about food.
The Hartman Group has spent over 30 years exploring how consumers eat, live, shop and use brands, products and services within the contexts of real life.…
Learn morePrivate Label Provides Greater Access to Organic and Healthy Foods and Beverages as Consumers Emerge from the Pandemic
With two years of a global health crisis under their belts, consumers are seeking to bolster their health with better-for-you foods and beverages, made…
Learn moreLessons from the Pandemic: What’s Next in Diet and Eating Behavior? New Study Underway
As a result of more focused effort, 4 out of 10 consumers consider their diets healthier than before the pandemic. Consumers employ a number of different…
Learn moreWhite Paper Download - Closing the Gap in Sustainability: How to Stand Out in the Crowd
Familiarity with the term “sustainability” has grown steadily in recent years, but consumer confidence in identifying sustainable products…
Learn moreNew Hartman Report Organic 2022: Then, Now, Next Paints a Bright Future Ahead for Growth in Organic Food and Beverage
For over 25 years The Hartman Group has been charting the consumer-driven organic and natural marketplace – our newest report sees ongoing growth…
Learn moreBreakfast, Lunch, Dinner (and Snacks too): Inside American Eating Behavior
Based on analysis of over 14,000 eating occasions, a new Hartman report examines the who, what, where, how and why of eating occasions from early morning…
Learn moreThree Highlights from Our New Report: “Shifting Food Habits & Routines: 2021 Eating Occasions”
When it comes to meals, cooking, eating behaviors and our use of restaurants, a new Hartman Group report finds that the pandemic has shifted many aspects…
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