Thinking
Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.
The HartBeat newsletter
Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.
SubscribeFeatured content
Eating & Drinking Occasions Landscape: Spontaneous vs. Planned Occasions
Spontaneous occasions account for 53% of all adult occasions, amounting to 192 billion mouths annually. While these occasions tend to be motivated by hunger, planned…
The New Beauty
44% of all consumers are actively taking steps to support beauty, and 20% of Gen Z consumers say it is one of the top 3 health benefits they are focused…
Key insights from “Health Benefits 2024”
For over 20 years, Hartman Group’s Health & Wellness syndicated series has tracked the evolution of American health and wellness culture: translating…
Latest content
178 results found
Revisiting the Diversity of American Foodways
The history of race in America is fraught with injustice. In this environment, it is critical to approach diversity with an abundance of both caution and…
Learn moreSnacking on Leftovers: A Hidden Opportunity for Restaurants to Recover Some Revenue During the Pandemic?
It seems like a distant memory when restaurants were in an intense competition for share of households’ food dollars with other restaurants, grocery…
Learn moreUpcycled Food Products: Sustainable Solutions for Food Waste for Consumers and Companies Alike
Food waste, and a related topic, upcycled CPG products made from formerly discarded food ingredients, are both trending news in the midst of a pandemic…
Learn moreForaging for Food During COVID-19: Three Key Findings From Our Report
As the pandemic continues to impact consumers’ lives and alter behaviors, you can count on The Hartman Group to help you navigate and make sense…
Learn moreSnacking During COVID-19: Finding Comfort in Familiar Brands
The Hartman Group has been tracking the changes and evolution of America’s eating behaviors for more than three decades. In the past few years, the…
Learn moreAfter a Full Year Dealing With COVID-19, What Will Health + Wellness Mean in 2021?
If, as Shakespeare wrote, “what’s past is prologue,” then what behaviors and attitudes will we see play out in 2021 as a result…
Learn moreA “Munch”-Needed Distraction
Hartman Group report reveals that the pandemic has brought an increase in snacking where the primary motivation is simply some form of distraction Bellevue, WA…
Learn moreThe Rise of Private Label During COVID-19
There’s little doubt that the now infamous food and nonfood shortages of the first wave of the pandemic in March 2020 helped push consumers toward private…
Learn moreAfter the Pandemic: Consumers Look Ahead on Wellness and Shopping
As 2020 draws to a close, looking back we note how COVID-19’s disruptive impacts on communities, households and individuals have triggered deeper examination…
Learn more