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Future of Supplements: Thoughts on a Changing Landscape
Since the advent of the first commercially available vitamin tablets in the 1930s, the supplements and nutraceuticals space has undergone some of CPG’s…
Key insights from “Beyond Organic 2024”
"Beyond Organic 2024: Expanding Distinctions in Food & Beverage" examines consumer desires for new quality standards beyond the USDA Organic certification:…
Beyond Organic 2024: Expanding Distinctions in Food & Beverage
“Beyond Organic: Expanding Distinctions in Food & Beverage” equips readers with actionable insights to navigate where organic adds value, where…
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Trends Spotlight: Sober Curious
This special report examines the evolving low/no-alcohol trend in consumer culture and the food and beverage market. It was researched and prepared by…
Learn moreRedefining Normal: Spring 2021 Eating Occasions
This special report explores the context, needs and behaviors associated with eating and drinking occasions. It was researched and prepared by Hartman’s…
Learn moreEating Occasions 2020
Leveraging 2020 data from Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, we analyzed the 8 key eating occasions across…
Learn moreCOVID-19’s Continued Impact on Eating – December 2020
Today, COVID-19 continues to play a role in how Americans eat, yet there is a strong desire to achieve normalcy. The occasion context, including where…
Learn moreCOVID-19’s Continued Impact on Eating – Fall 2020
As we first reported in COVID-19’s Impact on Eating in spring 2020, the basic rhythms of meals and snacks were virtually unaffected across dayparts (i.e., Americans…
Learn moreHappy Holidays? Consumer Optimism and Realism Collide in the Era of COVID-19
What are consumers thinking when it comes to celebrating the holidays during the pandemic? Consumers often approach the holidays with mixed emotions, and…
Learn moreCOVID-19 and New Modern Convenience
Convenience is a key consideration for consumers when it comes to food and beverage choices, but what does convenience look like when a global pandemic…
Learn moreCOVID-19’s Impact on Eating
Leveraging the Spring 2020 wave of our Compass Eating & Drinking Occasions survey, this report highlights how COVID-19 is impacting Americans’ eating…
Learn moreValue in the Time of COVID-19
What is the consumer understanding of value? How do individuals evaluate the worth of products and services in an ever-competitive food landscape? These…
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