Thinking
Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.
The HartBeat newsletter
Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.
SubscribeFeatured content
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
Food and Technology 2026: The Digital Food Culture Gap
Digital food culture is accelerating—and so are the tensions shaping consumer trust, aspiration and action. “Food and Technology 2026” delivers a…
Gather around: Inside the growth potential of social eating occasions
Social occasions are an underutilized opportunity in modern food culture which is frequently focused on catering to hyper-individualized functional needs.…
Latest content
25 results found
Eating Occasions 2020
Leveraging 2020 data from Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, we analyzed the 8 key eating occasions across…
Learn moreCOVID-19’s Continued Impact on Eating – December 2020
Today, COVID-19 continues to play a role in how Americans eat, yet there is a strong desire to achieve normalcy. The occasion context, including where…
Learn moreCOVID-19’s Continued Impact on Eating – Fall 2020
As we first reported in COVID-19’s Impact on Eating in spring 2020, the basic rhythms of meals and snacks were virtually unaffected across dayparts (i.e., Americans…
Learn moreHappy Holidays? Consumer Optimism and Realism Collide in the Era of COVID-19
What are consumers thinking when it comes to celebrating the holidays during the pandemic? Consumers often approach the holidays with mixed emotions, and…
Learn moreCOVID-19 and New Modern Convenience
Convenience is a key consideration for consumers when it comes to food and beverage choices, but what does convenience look like when a global pandemic…
Learn moreCOVID-19’s Impact on Eating
Leveraging the Spring 2020 wave of our Compass Eating & Drinking Occasions survey, this report highlights how COVID-19 is impacting Americans’ eating…
Learn moreValue in the Time of COVID-19
What is the consumer understanding of value? How do individuals evaluate the worth of products and services in an ever-competitive food landscape? These…
Learn more