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Eating & Drinking Occasions Landscape: Spontaneous vs. Planned Occasions
Spontaneous occasions account for 53% of all adult occasions, amounting to 192 billion mouths annually. While these occasions tend to be motivated by hunger, planned…
The New Beauty
44% of all consumers are actively taking steps to support beauty, and 20% of Gen Z consumers say it is one of the top 3 health benefits they are focused…
Key insights from “Health Benefits 2024”
For over 20 years, Hartman Group’s Health & Wellness syndicated series has tracked the evolution of American health and wellness culture: translating…
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Performance Energy: Blending Beverage Benefits
Brands today not only need to deliver a tasty product to consumers, they also need to do so in an authentic and transparent manner. But is it enough…
Learn moreAlone in the Morning
“Alone in the Morning.” Is that the title of a new podcast, or a paint color? Neither. It’s the latest trend in American food culture.…
Learn moreNEW STUDY—MODERN BEVERAGE CULTURE 2023
From quenching thirst to nourishment to celebration, beverages play an important role in consumers' lives. The Hartman Group’s Modern Beverage…
Learn moreFermenting the Future
Hallmark study on precision fermentation reveals burgeoning appetite for new food tech We are on the cusp of a revolution in food production. The…
Learn moreFree Download: A Look Inside A New Landscape of Eating
Our free download highlights findings from our latest report A New Landscape of Eating: 2022 Eating Occasions Report which explores U.S. adult eating behaviors…
Learn moreIs technology making us lazy and dumb?
Some consumers think it could be “You know, everything is so convenient and readily available with the touch of a button or voice-activated.…
Learn moreSeparating the walk from the talk and identifying opportunities along the way!
Have you ever wondered what separates the real health and wellness enthusiasts from those who are simply good at talking the talk? We don’t. Not…
Learn moreAs Consumers tighten their belts…will Health and Wellness products get the squeeze?
Consumers, even those in lower-income households, have long told Hartman Group researchers that health and wellness priorities are important, if not sacred.…
Learn moreNew Hartman Report Insights: Food & Technology 2023
While the FoodTech industry is promising a revolution in food production, consumers remain guarded about innovations in the food they put in their bodies.…
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