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Inside 2024 eating & drinking occasions
This insightful webinar will share highlights from Hartman Group’s recently released report, “Eating & Drinking Occasions Landscape 2024: Underlying…
Value in an Environment of Uncertainty
While the staggering inflation of 2021-2022 has slowed, food prices remain high. The impacts of global trade tariffs are looming. And feelings of uncertainty…
Eating & Drinking Occasions Landscape 2024: Underlying Currents of Change
Understanding differences in how eating behaviors shift across the day and by generational cohorts — as they did in 2024 — is key to finding new opportunities.…
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The New Beauty
44% of all consumers are actively taking steps to support beauty, and 20% of Gen Z consumers say it is one of the top 3 health benefits they are focused…
Learn moreCulture and Consumer Resilience: A Case for Empathy
Our culture is more complex and nuanced than ever, and it’s no wonder that business leaders go to great lengths to participate in culture while simultaneously…
Learn moreFuture of Supplements: Thoughts on a Changing Landscape
Since the advent of the first commercially available vitamin tablets in the 1930s, the supplements and nutraceuticals space has undergone some of CPG’s…
Learn moreThe Case for Cultural Demand Forecasting
How do you approach innovation and design ideation in a way that doesn’t merely respond to trends, but drives category leadership and propels revenue…
Learn moreSocial Sacrifice: The changing ideals of American eating
The link between food and social connection is deeply tied to American history and has formed many of our cultural norms. However, our culture continues…
Learn moreUnseasonably early holidays: A winning brand strategy?
Limited-time offers (LTOs) have become ubiquitous in the food and beverage industry, especially around the holidays. But have you noticed that these festive…
Learn moreSigns, Codes & Trends: How semiotics can align your brand with culture
Consumers are increasingly influenced by (and influencing) the unpredictable currents of culture, politics, identity, economics and entertainment. To fully…
Learn moreFermenting the Future: The Growing Opportunity for Products Made with Precision Fermentation
We are on the cusp of a revolution in food production. The past several years have seen a rapid acceleration of innovation in food technology. New and…
Learn moreA New Landscape of Eating: 2022 Eating Occasions Report Highlights
Leveraging The Hartman Group’s proprietary Eating Occasions Compass Database, this special report highlights findings from A New Landscape of Eating:…
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