Healthy skin, nails and hair are no longer seen as mere vanity metrics: they’re visible indicators of internal health. In fact, our latest research finds that nearly half of all consumers are taking steps to support beauty.
Beauty is just one of the key areas covered in Health Benefits 2024, our upcoming report that will be released at the end of September. Explore fresh insights into consumer attitudes, priorities, and approaches to supporting beauty, weight, sleep, energy, emotional well-being, gut health, cognition, immunity, athletic performance, sexual health and hormonal balance.
Speaking of supplements…
Have you read our recent POV on the major shifts we’re seeing in the VMHS space, from benefits to formats to ingredients? Download your free copy of “Future of Supplements” for insight into how supplements interplay with consumers’ lifestyle aspirations and consumption behaviors.