Thinking

Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.

The HartBeat newsletter

Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.

Subscribe

Featured content

Key insights from “Health Benefits 2024”

For over 20 years, Hartman Group’s Health & Wellness syndicated series has tracked the evolution of American health and wellness culture: translating…

Culture and Consumer Resilience: A Case for Empathy

Our culture is more complex and nuanced than ever, and it’s no wonder that business leaders go to great lengths to participate in culture while simultaneously…

Health Benefits 2024: From Energy to Immunity

Today’s consumers are keenly aware of the links between diet and overall well-being. They are also increasingly interested in functional foods, beverages…

Latest content

October 21, 2024 | Infographic

More than indulgence: Inside sweet snack priorities

Maybe you’ve already broken open the Halloween candy bags like us, or you’re patiently waiting to snag a few leftovers after next week’s festivities.…

Learn more
October 14, 2024 | Article

Lessons from the luxury fruit market: Redefining premium

Luxury fruit may finally be cracking into the U.S. market. From Cherimoyas to Royal Riviera pears, a recent article in Modern Farmer credits America’s…

Learn more
October 07, 2024 | Infographic

Inflated food prices: A holiday hangup

Concern with rising food prices is more persistent and acutely experienced than with other goods and services — and that’s old news at this point.…

Learn more
October 01, 2024 | Article

New report published: “Health Benefits 2024”

“I always feel like I can be doing more. So, I'm always willing to try new things, and I am always looking for that next product that's really going…

Learn more
September 23, 2024 | Report

Eating & Drinking Occasions Landscape: Restaurant-Sourced vs. Non-Restaurant-Sourced Occasions

Leveraging our proprietary Compass Eating & Drinking Occasions Database, this report distills nearly 15,000 U.S. adult eating and drinking occasions…

Learn more
September 23, 2024 | Article

Restaurant-sourced vs. non-restaurant-sourced occasion insights

Restaurant-sourced foods and beverages are often seen as a special occasion or indulgence: 22% of these occasions are motivated by a desire for “food…

Learn more
September 23, 2024 | Webinar

Ask the experts: What defines contemporary food quality?

In this virtual live discussion, Shelley Balanko and Melissa Abbott explored the evolving concept of premium in today’s market. Gone are the days when…

Learn more
September 18, 2024 | Report

Organic Category Reports

Based on our full syndicated report, Beyond Organic 2024: Expanding Distinctions in Food & Beverage, an Organic Category Report will help you fine-tune…

Learn more
September 18, 2024 | Article

Beyond Organic 2024: Your category in focus

Whether shopping organic or conventional, consumers have long prioritized distinctions of freshness and simplicity—but how they express these values…

Learn more
Show