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Future of Supplements: Thoughts on a Changing Landscape
Since the advent of the first commercially available vitamin tablets in the 1930s, the supplements and nutraceuticals space has undergone some of CPG’s…
Key insights from “Beyond Organic 2024”
"Beyond Organic 2024: Expanding Distinctions in Food & Beverage" examines consumer desires for new quality standards beyond the USDA Organic certification:…
Beyond Organic 2024: Expanding Distinctions in Food & Beverage
“Beyond Organic: Expanding Distinctions in Food & Beverage” equips readers with actionable insights to navigate where organic adds value, where…
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Gen Z Adults: Normal Aspirations, Extraordinary Context
Young adults have long loved to eat out in restaurants – and Gen Z today are returning to this normal. Compared to spring 2020 (the early days of the…
Learn moreThe Big Shift to Cooking
Forced to shelter in place by COVID-19, Americans are spending significantly more time at home – and in their kitchens – than usual.When asked in April…
Learn moreNew Modern Convenience: Flexible
While accessibility is still a part of modern convenience, in the context of the pandemic and shifting needs, flexible convenience enables consumers to…
Learn moreNew Modern Convenience: Engaging
"Quick" is still a part of "modern” convenience, but new ways of engaging with food and eating have become prevalent as consumers become more purpose-driven…
Learn moreNew Modern Convenience: Empowering
The pandemic is causing elements of “modern” convenience to take on new meaning and relevance in line with shifting needs: Whereas traditional convenience…
Learn moreThe Meaning of Convenience: Then & Now
Today, the call for convenience has never been louder. Convenience not for the sake of convenience but as something in service of other food and lifestyle…
Learn moreInterested in Cellular “Lab-Grown” Protein?
The Hartman Group’s Food + Technology 2019: From Plant-based to Lab-grown report found that purchasers of plant-based products are more open to cellular…
Learn moreWho Do Consumers Trust to Offer QUALITY Supplements?
Supplements are used for many health benefits, both mental and physical. Many users take them as insurance in hopes of preventing illness, boosting immunity, or…
Learn moreHartman Eating Occasions Compass: Powerful Database and Analytics Tool
Understanding consumer needs and behaviors through the lens of eating and drinking occasions can help uncover market opportunities. The Hartman Group’s…
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