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Gather around: Inside the growth potential of social eating occasions
Social occasions are an underutilized opportunity in modern food culture which is frequently focused on catering to hyper-individualized functional needs.…
Behind the scenes of "Sustainability 2025: Do Consumers Care?"
Despite inflation, the need for convenience and waning resonance of the term ‘sustainability,’ consumers still care about the issues. In this webinar, take…
Ideas in Food 2026
Ideas in Food 2026 unpacks 22 emerging trends that have the potential to develop into established trends over the next 3-5 years. These nascent ideas have…
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Qualitative excellence, without the wait
When people think of Hartman Group, they think of rigor. They think of our legendary ethnographies that get to the very soul of consumers’ choices. They…
Learn moreWords Matter: Navigating sustainability messaging
There’s no denying that we’re living in a unique socio-political climate—especially when it comes to the sustainability conversation. Odds are that…
Learn moreDiscover the key trends reshaping food and beverage culture in 2026
While no amount of research can guarantee complete certainty, you can rely on our syndicated reports to provide clarity and confidence as you plan for…
Learn moreFood Sourcing in America 2025: Fragmentation and Focus
Food and beverage sourcing has grown increasingly fragmented, and retailers are battling for their slice of a seemingly shrinking pie. “Food Sourcing…
Learn moreThe state of food shopping in 2025
Marketing smartly to today’s grocery shopper is tricky business, with retailers facing a variety of competing demands: Shoppers seek a reliable…
Learn moreThe Logic of Food Shopping
This webinar reveals what we’ve learned this year from quantitative surveys and qualitative interviews, highlighting the shopper perspective on the most…
Learn more4 wellness trends your brand should focus on in 2026
As planning season ramps up, many food and beverage companies are revisiting their strategic roadmaps with a renewed focus on health and wellness. The…
Learn moreDo consumers still trust sustainability claims?
Consumers have often taken the “trust but verify” approach to corporate sustainability claims—but in recent years, the number of consumers saying…
Learn moreCurrents of change: Gen Z and Millennial occasion insights
At first glance, the “big picture” of how American adults eat has remained largely steady over the past year. But beneath the surface, generational…
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