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Eating & Drinking Occasions Landscape: Spontaneous vs. Planned Occasions
Spontaneous occasions account for 53% of all adult occasions, amounting to 192 billion mouths annually. While these occasions tend to be motivated by hunger, planned…
The New Beauty
44% of all consumers are actively taking steps to support beauty, and 20% of Gen Z consumers say it is one of the top 3 health benefits they are focused…
Key insights from “Health Benefits 2024”
For over 20 years, Hartman Group’s Health & Wellness syndicated series has tracked the evolution of American health and wellness culture: translating…
Latest content
Future of Supplements: Thoughts on a Changing Landscape
Since the advent of the first commercially available vitamin tablets in the 1930s, the supplements and nutraceuticals space has undergone some of CPG’s…
Learn moreFuture of supplements: Thoughts on a changing landscape
Earlier this month, our analysts began fielding our Health Benefits 2024 study to uncover how today’s consumer leverages foods, beverages and supplements…
Learn moreKey insights from “Beyond Organic 2024”
"Beyond Organic 2024: Expanding Distinctions in Food & Beverage" examines consumer desires for new quality standards beyond the USDA Organic certification:…
Learn moreInsights under the hood
There’s no substitute for going straight to the source for insights, which is why engaging directly with consumers has always been the hallmark of…
Learn moreEating & Drinking Occasions Landscape: At-Home vs. Away-From-Home Occasions
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, these data-focused dashboards analyze nearly 15,000 U.S. adult…
Learn moreAt-home vs. away-from-home eating occasion insights
76% of eating and drinking occasions take place at home, where consumers tend to crave comfort: a familiar taste, something that’s easy to eat or…
Learn moreIsn’t that (spicy) sweet? Trends in frozen treats
Here in Washington State, we have a running joke that summer doesn’t actually start until July 5th. And while our Independence Day cookouts are often…
Learn moreNew report published: “Beyond Organic 2024”
“Organic to me means something. It's a label that has a definition and that has some standards that seemingly have to be maintained. I know that…
Learn moreBeyond Organic 2024: Expanding Distinctions in Food & Beverage
“Beyond Organic: Expanding Distinctions in Food & Beverage” equips readers with actionable insights to navigate where organic adds value, where…
Learn more