Thinking
Shared knowledge helps push the industry forward, which is why we’re proud to offer free resources that help you keep a pulse on consumer culture and understand the trends influencing your business.
The HartBeat newsletter
Want snackable insights delivered straight to your inbox? Subscribe to the HartBeat newsletter for presentation-ready infographics, timely trends, innovation thought-starters, strategic POVs and exclusive sneak-peaks at our latest research.
SubscribeFeatured content
GLP-1s: Seizing Opportunity in a New CPG Landscape
The GLP-1 revolution is no longer confined to healthcare—it is rapidly reshaping how consumers think about nutrition, indulgence and the role food plays…
The Practical Future of Food Tech
In recent years, the digital food landscape has focused largely on novelty and inspiration: helping consumers discover new products, recipes and trends.…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
Latest content
Authorities on consumers. Students of culture. Passionate about food.
The Hartman Group has spent over 30 years exploring how consumers eat, live, shop and use brands, products and services within the contexts of real life.…
Learn morePrivate Label Provides Greater Access to Organic and Healthy Foods and Beverages as Consumers Emerge from the Pandemic
With two years of a global health crisis under their belts, consumers are seeking to bolster their health with better-for-you foods and beverages, made…
Learn more3 Free Hartman Group Downloads—Food Trends, Eating Behavior and Opportunities in Connecting with Consumers on Sustainability
3 Free Hartman Group Downloads—Food Trends, Eating Behavior and Opportunities in Connecting with Consumers on Sustainability
Learn moreLessons from the Pandemic: What’s Next in Diet and Eating Behavior? New Study Underway
As a result of more focused effort, 4 out of 10 consumers consider their diets healthier than before the pandemic. Consumers employ a number of different…
Learn moreOrganic 2022: Then, Now, Next Report Highlights
Presented by: Laurie Demeritt, The Hartman Group’s CEO
Learn moreClosing the Gap in Sustainability
Closing the Gap in Sustainability builds on over 25 years of Hartman Group research and strategic analysis relating to how consumers frame sustainable…
Learn moreWhite Paper Download - Closing the Gap in Sustainability: How to Stand Out in the Crowd
Familiarity with the term “sustainability” has grown steadily in recent years, but consumer confidence in identifying sustainable products…
Learn more3 highlights from our Organic 2022 report
Our latest infographic slideshow provides three highlights from our Organic 2022: Then, Now, Next report— a continuation of The Hartman Group’s…
Learn moreFMI Shopper Landscape Report: Shoppers Weigh Concerns about COVID-19, Food Prices and Out-of-Stocks
FMI—The Food Industry Association has released the first in a six-part 2022 U.S. Grocery Shopper Trends series conducted in partnership with The…
Learn more