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Featured content

Future of Supplements: Thoughts on a Changing Landscape

Since the advent of the first commercially available vitamin tablets in the 1930s, the supplements and nutraceuticals space has undergone some of CPG’s…

Key insights from “Beyond Organic 2024”

"Beyond Organic 2024: Expanding Distinctions in Food & Beverage" examines consumer desires for new quality standards beyond the USDA Organic certification:…

Beyond Organic 2024: Expanding Distinctions in Food & Beverage

“Beyond Organic: Expanding Distinctions in Food & Beverage” equips readers with actionable insights to navigate where organic adds value, where…

Latest content

October 20, 2020 | White Paper

Happy Holidays? Consumer Optimism and Realism Collide in the Era of COVID-19

What are consumers thinking when it comes to celebrating the holidays during the pandemic? Consumers often approach the holidays with mixed emotions, and…

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October 20, 2020 | Article

Consumers Baking Up a Storm: Our Conversation With Karen Colberg, Co-CEO of King Arthur Baking

Not long ago, at the height of COVID-19’s impact, consumers were sheltering in place at home, and while we were busy tracking visible changes in…

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October 15, 2020 | Infographic

The Big Shift to Cooking

Forced to shelter in place by COVID-19, Americans are spending significantly more time at home – and in their kitchens – than usual.When asked in April…

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October 12, 2020 | Report

Health & Wellness: Reimagining Well-being Amid COVID-19

 “Health & Wellness 2021: Reimagining Well-being Amid COVID-19” updates Hartman’s perspective on the American health and wellness landscape…

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October 08, 2020 | Infographic

New Modern Convenience: Flexible

While accessibility is still a part of modern convenience, in the context of the pandemic and shifting needs, flexible convenience enables consumers to…

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October 06, 2020 | Article

Taking Control: Consumers Seek to Boost Resilience and Immunity for Better Health

Along with wide-ranging insights into how consumers approach the topic of functionality in relation to foods, beverages, supplements, and lifestyle, our…

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October 01, 2020 | Report

Eating Occasions Dashboards 2020

Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, “Eating Occasions Dashboards 2020 ” explores American trends…

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October 01, 2020 | Infographic

New Modern Convenience: Engaging

"Quick" is still a part of "modern” convenience, but new ways of engaging with food and eating have become prevalent as consumers become more purpose-driven…

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September 29, 2020 | Article

From Eating to Grocery Shopping to Functional Foods: Navigating the New Normal — Essential Hartman Group Insights

Life is a little chaotic these days — maybe you’ve missed the wide range of insights we’ve worked on over the last six months about how…

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