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Claims & Cues 2026: Navigating Category Attributes
In a crowded signal environment, claims, ingredients and packaging cues still guide choice—but they also face rising scrutiny. Claims & Cues: Navigating…
The impact of GLP-1s in an era of disruption
We’re excited to share that our latest white paper offers critical insight into this highly sought-after topic, exploring how GLP-1 adoption is reshaping…
Live Q&A: Inside the Digital Food Culture Gap
This webinar explored how consumers want technology to fit into their everyday food experiences, with experts breaking down key behaviors, expectations, and…
Latest content
Foraging for Food During COVID-19: Three Key Findings From Our Report
As the pandemic continues to impact consumers’ lives and alter behaviors, you can count on The Hartman Group to help you navigate and make sense of the…
Learn morePandemic-Weary Home Cooks Looking For a Boost of Wisdom In the Kitchen
At the beginning of the pandemic, consumers were opting to cook. While some were cooking out of safety and necessity, others used cooking as a creative…
Learn moreSnacking During COVID-19: Finding Comfort in Familiar Brands
The Hartman Group has been tracking the changes and evolution of America’s eating behaviors for more than three decades. In the past few years, the…
Learn moreAnxiety or stress is the top health condition being managed in America
Anxiety or stress is the top health condition being managed in America. 63% of consumers say they are treating/preventing anxiety or stress…
Learn moreEating Occasions 2020
Leveraging 2020 data from Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, we analyzed the 8 key eating occasions across…
Learn moreEating Occasions in America: How the Pandemic Altered the Way We Eat
Presenter: Shelley Balanko, Ph.D., SVP, The Hartman GroupDownload your free copy of the Eating Occasions White Paper
Learn moreAfter a Full Year Dealing With COVID-19, What Will Health + Wellness Mean in 2021?
If, as Shakespeare wrote, “what’s past is prologue,” then what behaviors and attitudes will we see play out in 2021 as a result…
Learn more48% of All Food and Beverage Occasions are Snacking Occasions
The culture of snacking in the U.S. is constantly evolving - long-term cultural shifts will continue to significantly shape how American consumers snack…
Learn moreAmerica’s Changing Eating Habits During COVID-19
44% of consumers say they are eating healthier during the pandemic (compared to 35% in April/May 2020). How has consumers’ understanding of health shifted…
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