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Behind the scenes of "Sustainability 2025: Do Consumers Care?"
Despite inflation, the need for convenience and waning resonance of the term ‘sustainability,’ consumers still care about the issues. In this webinar, take…
Ideas in Food 2026
Ideas in Food 2026 unpacks 22 emerging trends that have the potential to develop into established trends over the next 3-5 years. These nascent ideas have…
Rethinking Brand Strategy in a Shifting Landscape
In our latest white paper, we explore how most successful food and beverage brands don’t just follow trends — they lead by aligning with cultural shifts, deeply…
Latest content
Eating Occasions Dashboards 2020
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, “Eating Occasions Dashboards 2020 ” explores American trends…
Learn moreNew Modern Convenience: Engaging
"Quick" is still a part of "modern” convenience, but new ways of engaging with food and eating have become prevalent as consumers become more purpose-driven…
Learn moreFrom Eating to Grocery Shopping to Functional Foods: Navigating the New Normal — Essential Hartman Group Insights
Life is a little chaotic these days — maybe you’ve missed the wide range of insights we’ve worked on over the last six months about how consumers…
Learn moreNew Modern Convenience: Empowering
The pandemic is causing elements of “modern” convenience to take on new meaning and relevance in line with shifting needs: Whereas traditional convenience…
Learn moreFrom Restaurants to Browsing Grocery Stores and More: Things We Miss — and Our Changing Values
COVID-19 has caused a great deal of stress, anxiety, and disruption and, to boot, a lot of fatigue with a litany of tiresome chores and behaviors that…
Learn moreSnacking 2020: Emerging, Evolving and Disrupted
“Snacking 2020: Emerging, Evolving and Disrupted” provides deeper understanding of where and why consumers make tradeoffs in their snack choices, sourcing…
Learn moreThe Meaning of Convenience: Then & Now
Today, the call for convenience has never been louder. Convenience not for the sake of convenience but as something in service of other food and lifestyle…
Learn morePandemic Disruption: The Culture of Stress and Anxiety in America
Shelley Balanko, Hartman’s senior vice president, discusses the culture of stress and anxiety that Americans are living with. She describes how Covid-19…
Learn moreImprovising With Quarantine Pantries: How Daily Feast Helps Consumers Cook
With consumers stuck at home and cooking a lot more, they've been telling us at The Hartman Group that new sources of culinary inspiration for the foods…
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