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Eating & Drinking Occasions Landscape: Spontaneous vs. Planned Occasions
Spontaneous occasions account for 53% of all adult occasions, amounting to 192 billion mouths annually. While these occasions tend to be motivated by hunger, planned…
The New Beauty
44% of all consumers are actively taking steps to support beauty, and 20% of Gen Z consumers say it is one of the top 3 health benefits they are focused…
Key insights from “Health Benefits 2024”
For over 20 years, Hartman Group’s Health & Wellness syndicated series has tracked the evolution of American health and wellness culture: translating…
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Hartman/FMI Research Finds Halloween Trick-or-Treating Is Back
Hartman Group/FMI’s latest U.S. Grocery Shopping Trends Tracker research finds grocery shoppers are making their Halloween plans and 70% of consumers…
Learn moreWhose Brand Is It?
While some shoppers can be quite savvy about private brands and lean on them consciously in their shopping choices, many simply do not think along the…
Learn moreChanging Role of Meals and Cooking in America: Consumer as Chef
Early in the pandemic, it got pretty hot in the average household’s kitchen as consumers quarantined at home and fully engaged with a range of cooking…
Learn moreChanging Role of Meals in America
Recent decades have seen a gradual erosion of American mealtime rituals. The Hartman Group’s Transformation of the American Meal report in 2017 found…
Learn moreMyths & Realities Behind the Plant-based Trend
Consumer interest in plant-focused products and diets is high—whether it’s for one meal, one month, or frames a long-term approach to eating. Not just…
Learn moreHealthy Living Today and Weight Management: Consumers have a widespread desire to change body weight
As part of pandemic changes and due largely to a more sedentary shift to life at home, weight management continues to be a significant concern in the U.S.…
Learn moreChanges in How We Snack: Snacking, More So Than Meals, is Highly Vulnerable to Lifestyle Changes
Societal changes, and certainly global pandemics, affect each household differently, pushing their needs in different, sometimes divergent, directions.…
Learn moreFall 2021: Hope and Anxiety as Americans Return to School and the Office
The FMI-Hartman Group U.S. Grocery Shopper Trends Tracker: Back to School/Back to Office report reveals that as of early August 2021, parents expect a…
Learn moreThe Future of Brands: The Role That Private and Name Brands Can Play Is Up in the Air Now
Consumers are relying less on brands to guide their choices, and brands are searching for ways to build loyalty among increasingly discerning and fragmented…
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