65% of consumers would like corporate sustainability practices to be more visible to the public, but fewer than 1 in 10 trust companies as an accurate source of information on sustainability. With so much conflicting information, maintaining momentum on sustainability efforts might feel like an uphill battle — until now.
This free webinar addresses important business questions like:
This free webinar addresses important business questions like:
- How can you avoid greenwashing risks?
- Which issues do consumers really care about, and how does this apply to your category?
- What language and terms resonate with consumers today?
Presenter: Melissa Abbott, Vice President of Syndicated Studies
Duration: 20 minutes