The webinar shares highlights from primary qualitative and quantitative research conducted by Hartman Group and sponsored by Perfect Day and Cargill, which examines consumer perceptions, attitudes and purchase drivers related to science and technology in food, with a specific focus on precision fermentation. 

The current and future market for products made using precision fermentation is sizeable. Join to learn more about this pivotal moment for the food industry and a unique opportunity to align with and empower consumers’ evolving values and priorities while being at the vanguard of the future of food.

Presenters: Laurie Demeritt, CEO, The Hartman Group; Allison Fowler, CMO, Perfect Day; Mark Fahlin, Business Development Leader, Cargill
Duration: 30 minutes