Reports
From long-running tracker studies to emerging trending topics, these reports combine qualitative ethnography with quantitative surveys to ground your strategy in insights and inspire innovation.
Latest reports
Brand Ambition: Food and Beverage Private Brands & Beyond
“Brand Ambition: Food and Beverage Private Brands & Beyond” report examines how trends in the American cultural landscape have affected the role brands play in consumers’ food lives today and provides future-looking guidance in several areas of possibilities: pricing, attributes, innovation, and operating in today’s online environment.
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Health & Wellness: Reimagining Well-being Amid COVID-19
“Health & Wellness 2021: Reimagining Well-being Amid COVID-19” updates Hartman’s perspective on the American health and wellness landscape in the wake of the pandemic and delivers insights into how consumers envision and enact health and wellness in the new normal.
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Eating Occasions Dashboards 2020
Utilizing Hartman Group’s proprietary Compass Eating & Drinking Occasions Database, “Eating Occasions Dashboards 2020 ” explores American trends in eating and drinking occasions in 2021 bringing to life the dynamics of eating occasions is the gateway to opening new growth opportunities through innovation, messaging and data-driven strategy.
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Snacking 2020: Emerging, Evolving and Disrupted
“Snacking 2020: Emerging, Evolving and Disrupted” provides deeper understanding of where and why consumers make tradeoffs in their snack choices, sourcing and planning, and the impact of COVID-19 pandemic on snacking habits and drivers. Ultimately, this report lays the foundation for identifying opportunities in product development and positioning that will spur growth.
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Food Sourcing in America July/August 2020
“Food Sourcing in America, July/August 2020 “ takes an in-depth look at these changes to help food industry professionals understand the current landscape of food procurement and make viable predictions about the future.
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Functional Food & Beverage and Supplements 2020
“Functional Food & Beverage and Supplements 2020” has its roots in both the long-running Hartman Group tracking studies on Health + Wellness (most recent wave published in 2021) and the 2018 seminal Modern Beverage Culture study. This report helps industry players understand the health issues and concerns driving consumers' purchase and usage behaviors and know the implications to more effectively engage with consumers and better navigate a new array of business challenges.
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Organic and Beyond 2020
“Organic and Beyond 2020” provides a critical update to Hartman Group’s long-running syndicated research series on the organic market and natural foods movement, delivering trended data and informed perspectives on consumer attitudes and behaviors surrounding the current organic landscape with an eye to future-oriented developments.
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Hartman Group’s annual four-report bundles offer a comprehensive look at key trends across the food & beverage landscape. In addition to preferred pricing, early sponsorship of annual bundles can include benefits like the inclusion of custom segmentations, typing tools and more. Bundle pricing is available with the purchase of two or more reports.
Explore current bundlesIf you're interested in a specific topic or need customized recommendations, reach out to our team! We'd love to discuss your unique research needs and tailor a solution to your goals.
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